Chances are, if you've clicked on this article after glancing at the title, you fall into one of a few categories: a) you're in New York either as a tourists or are living here and possess a flaming passion for booze, popups, or both; b) you've somehow managed to piss off your significant other and are trying to win their heart back somehow, someway, or c) you swear that you're here for a good time and not for a long time and are in the mood to treat yourself. Now that you're here in the right place, here's what you need to know about Moët Hennessy's Holiday Personalization Studio in New York.


Photo courtesy of DKC

Thanks to Clos19 and Moët Hennessy, there'll be a full on Holiday Personalization Studio located at Grand Central Terminal in New York, which will run from November 2nd, 2018 to Tuesday, January 1st, 2019. The personalization studio offers customizable bottles from Moët Hennessy’s most well-known houses such as Ardbeg, Glenmorangie, Hennessy XO, Veuve Clicquot, and Moët & Chandon... and if you're wondering, this means that now's the time to be stocking up on your daily dose of customizable champagne, Hennessy, and malt whiskey before you're stuck having to go back to drinking regular, un-personalized bottles of booze... how not fun.


Photo courtesy of DKC

During the eight weeks that the popup will be around for, all of the brands that have been chosen from Moët Hennessy's portofilo will be offering their unique customization services for free; however, not all brands will be at the popup providing customization simultaneously, as for each brands has their own window in which they will solely be occupying the popup. The schedule for when each brand will occupy the popup is as follows.

From November 2nd to November 16th, the Holiday Personalization Studio will be engraving with Ardbeg and Glenmorangie, where customers can have their bottles of Single Malt Scotch Whiskies that are purchased at the popup engraved and gift wrapped. Following such at the Holiday Personalization Studio from November 17th to December 12th will be engraving with Hennessy X.O. This is where customers will receive custom engraving and gift wrapping with their Hennessy X.O. purchase. Starting on December 13th and ending on December 22nd, Veuve Clicquot will be personalizing their classic Clicquot Arrow for Veuve fanatics to enjoy or to keep stored away forever as a keepsake. Finishing off the popup from December 23 to January 1st, Moët & Chandon will be offering personalization at the Holiday Personalization Studio via their new Champagne Personalization Machine that was created with the sole intent of transcribing either a text or handwritten message on any of Moët & Chandon's bottles.


Photo courtesy of DKC

The Holiday Personalization Studio at Grand Central Terminal was created with the intent to "offer unique customization and engraving options on a selection of extraordinary champagnes and spirits that are certain to become family treasures and leave a lasting impression,” as stated by Jim Clerkin, President & CEO of Moët Hennessy North America. Clerkin has also stated that "[Moët Hennessy is] committed to crafting unique experiences and this is an exceptional opportunity to discover bespoke offers and services just in time for the holidays.”

For further details in regards to the popup, please visit or to get a glimpse at LVMH’s champagnes, wines and spirits online shopping platform.